Christmas

The do's and don'ts of Christmas marketing

The do's and don'ts of Christmas marketing

Christmas marketing campaigns from the big players are becoming more elaborate each and every year and trying to compete with a limited budget can seem near enough impossible. But, the good news is, people are full of positivity and in the giving spirit in the lead up to Christmas and if they feel a strong connection with your brand they are much more likely to part with their hard-earned cash. The key ingredient is those touching moments that everyone can relate to on a personal level.